One Sheet Print Design for Marketing your Business

One Sheet Print Design for Marketing your Business

The one sheet print design is a single page document for marketing your business that helps to provide relevant information about a certain product to be promoted or advertised in the market. The one sheet is often constructed very carefully and comes with attractive images and appealing graphics in order to capture the attention of the market.

Here are the tips to help you come up with an effective one sheet print design for marketing your business.

Apply the 50-30-20 Rule

To come up with an effective one sheet, try to incorporate the 50-30-20 rule on it. The rule goes like this – 50 percent of your time should be spent on your marketing strategies, including the differentiators as well as your positioning in the market. Furthermore, 30 percent must be focused on making a good headline and coming up with a great copy. On this section, take note that less is more, so do not waste your time on this section of the one sheet. And finally, the remaining 20 percent must be spent on the layout and the design along with the graphical images.

It Should Be an Attention Grabber

An effective one sheet print design for marketing your business is something that could easily grab your audience’s attention. You must be able to come up with a unique and interesting headline and make sure that it is something that will clearly state the things that you do and why they need to choose you from the rest of your competitors in the industry. Be as creative as possible – the key here is to come up with an attention grabbing headline.

You can print a figuring of your online avatar by visiting this site.

Less is Always Better

Take note that when coming up with a one sheet print design for marketing purposes, you should not put too many words in it since this will just bore your reader. As always, keep in mind that less is always better. As soon as your headline grabs the reader’s attention, then the next step is to provide them with the relevant information. You do not need to include other non-related stuff in there.

Come Up with a Compelling Call-to-Action

At the end of the one sheet, you should be able to come up with a compelling call to action paragraph. A good example on this is to invite the reader to visit your business establishment for some freebies or if you are offering services, then encourage them to have a free consultation. Most importantly, do not forget to provide your contact information as well as your business address and keep in mind that a good one sheet print design for marketing your business is something that is easy to read and understand.

So these are the things that you should keep in mind when creating a one sheet print design for marketing your business. You can also email the one sheet to the media in order to help advertise or market your business. Do not forget to include some proposals and reports on your one sheet and place it right at the back of the room when you are conducting presentations.

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